The Way of the Franchise In the People's Republic of China

WASHINGTON, D.C. - "There's probably not a lot of difference between being a franchise owner in China and being one in the U.S.", says Mr. James Bryant, a veteran of franchising in China.

And he should know what he's talking about. He brought the Subway franchise system into the People's Republic of China in the 90s and sold the chain of some 70 restaurants last year. Way2PRC’s founder, Jim Bryant, entrepreneur and native New Englander, has lived in China for more than 25 years, and is known in Beijing as “The Franchise King”.

Mr. Bryant took a few minutes away from his busy activities at the International Franchise Exp in Washington, D.C. to speak about what the franchise environment is like in this major untapped market that has such a quickly developing market.

He elaborates, "The big difference is that in China we don't have much competition. You have McDonald's, KFC, Subway and Pizza Hut. That's about it for fast food. But if you have a Subway in the U.S., you might have two or three hundred competitors."

To hear the full interview with Mr. Bryant on what it is like franchising in the Middle Kingdom. go to Blue MauMau's Podcast library .