Higher Gas Prices Aren't Hurting McDonald's Sales

Posted Sun, 2006/07/09 - 16:02 by Bob Frankman

McDonald's has not seen a slowdown in sales as a result of high gas prices or a general dampening of consumer spending, says Ralph Alvarez, president of North America. As he shows up on Wall Street for McDonald's 40th anniversary of being publicly listed, Mr. Alvarez explains in this video about an improved business, sports marketing and what's next in movie marketing tie-ins as McDonald's exclusive deal with Disney ends.