Puroclean Appoints New President and COO

Ft. Lauderdale, FL - Puroclean officially announced the appointment of Mr. Keith Gerson as their President and Chief Operating Officer. The company is quickly expanding, having grown from 75 to 125 franchise units in 2006. Puroclean helps stop and restore property loss. Franchisees perform mitigation and restoration services for water, mold, fire, trauma events and other types of losses.

Mr. Gerson formerly worked as Vice-President of Franchise Development at AlphaGraphics, Inc. He also brings to Puroclean significant franchising and operational experience from Chem-Dry, Mrs. Fields Original Cookies, and Jack-in-the-Box restaurants.

Jeff Johnson, founder & CEO of FranSurvey, an independent research firm that specializes in the franchise industry, said Puroclean sets a solid example of a franchise that focuses on maintaining quality and brand consistency as it continues to grow at a rapid pace.

Read more details at Franchisewire