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Technology and marketing pros: Register for #FranTech 2016

SmartBrief - Mon, 2016-09-26 14:03
FranTech 2016 is designed to help franchising professionals navigate the maze of digital marketing and technology solutions a
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ASP continues franchise program for veterans

SmartBrief - Mon, 2016-09-26 14:03
ASP - America's Swimming Pool Company is planning to award one veteran a pool service franchise on Veterans Day through a pro
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Senator: New overtime rules go too far

SmartBrief - Mon, 2016-09-26 14:03
The US Labor Department's move to expand overtime eligibility will hurt businesses and damage economic confidence, writes Sen -More
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Editorial: Colo. minimum wage proposal would backfire

SmartBrief - Mon, 2016-09-26 14:03
Amendment 70, a proposal to raise the minimum wage in Colorado, could do more harm than good, the editorial board of the Denv -More
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All progress occurs because people dare to be different.

SmartBrief - Mon, 2016-09-26 14:03
Harry Millner, writer
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Wage Engage Whets App-etite $15 an Hour Battle

Topix - Mon, 2016-09-26 13:57

As the push to increase the minimum wage to $15 gains traction across the country with protests and strikes among fast-food workers, small-business owners unleashed a weapon of their own recently with an app that allows them to lobby against such efforts with a swipe on their smartphone. The new app, called Wage Engage, alerts business owners whenever a new minimum wage bill is introduced in their area and allows them to send a letter of protest to their local legislators.

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Microsoft Doubles Down on Cybersecurity with Improvements to Windows Defender

Small Business Trends - Mon, 2016-09-26 13:30

Microsoft’s Windows Defender is getting a major retooling to improve its ability to combat malware.

This week, 23,000 IT professionals are gathered at the Microsoft Ignite conference in Atlanta to learn about some of the latest technology advancements in security, intelligence and the cloud.

One of the most talked about topics is Windows Defender, the security software built into Windows 8 and 10. Some small business owners use it as their only means of defense against malware and viruses.

Windows Defender hasn’t always been as effective as might be hoped blocking malware and malicious URLs so Microsoft (NASDAQ: MFST) has made improvements, which will prevent users from needing to add third-party antivirus solutions.

A Look at the Latest Windows Defender Update

One of the improvements, announced earlier today, regards a new feature for Microsoft Edge (Microsoft’s new browser) called Windows Defender Application Guard, designed to make Edge the most secure browser on the market.

It insulates Windows 10 from untrusted browser sessions and browser-based malware attacks such as phishing, protecting employee devices and preventing the spread of malware across an organization’s network.

“Unlike other containment offerings on the market, Windows Defender Application Guard opens a browser session in an isolated ‘container’ built into the hardware, preventing malicious code from moving across an organization’s devices and onto its network,” says the announcement. “Instead, malicious code is contained behind walls, like a maximum-security prison for hackers.”

Microsoft lists the following reasons why the Defender Application Guard is critical:

  • 90 percent of phishing attacks use a browser to open and initiate an attack;
  • Containers used in other browsers leave businesses vulnerable to 90 percent of the most prevalent security attacks because they don’t offer hardware-based protection;
  • Publicly accessible social network profile and timeline data allow hackers to personalize phishing messages, dramatically increasing the open rates. Messages that address recipients score click rates as high as 56 percent in emails and 37 in Facebook messages, the announcement says.

Windows Defender Application Guard comes built into Microsoft Edge and Windows 10 and will be made available to customers starting next year.

Application Guard is not the only new security feature Microsoft is rolling out. Three others announced today include:

Windows Defender Advanced Threat Protection (WDATP) and Office 365 Advanced Threat Protection

Windows Defender will share security issues it detects with Office 365, which helps IT professionals to investigate and respond to security threats across Windows 10 and Office 365 more quickly and efficiently.

Office 365 Advanced Threat Protection

Microsoft is extending Office 365 Advanced Threat Protection to Word, Excel, PowerPoint, SharePoint Online and OneDrive for Business.

Two other enhancements include dynamic delivery, which enables users to safely check email attachments while they are being inspected to determine whether or not any security risk exists, and URL detonation, which analyzes links in real-time to identify unknown malicious URLs.

Office 365 Threat Intelligence

This feature provides alerts and information on the origin of specific attacks, allowing IT to guard against threats proactively and take immediate action.

Microsoft’s aim is to build security deeply into every product family and provide a strategy that helps ward off cyber attacks. The new features enable IT and security administrators to stay ahead of evolving threats and provide effective countermeasures, rendering such threats powerless, the company says.

Image: Microsoft

This article, "Microsoft Doubles Down on Cybersecurity with Improvements to Windows Defender" was first published on Small Business Trends

Trends And Takeaways On Compensation For Lodging GMs

Hotel Interactive - Mon, 2016-09-26 13:27
Higher Room Counts, Independent Properties Among Factors That Help Boost Rates

Hotel Equities Continues Strategic Growth In Midwest And California

Hotel Interactive - Mon, 2016-09-26 13:19
ATLANTA—The month of September proved to be a busy one for Atlanta-based Hotel Equities adding multiple Marriott and Hilton properties to it’s ...

Paramount Hotel Group Expands Market Presence In New Jersey With Addition Of Hyatt Place

Hotel Interactive - Mon, 2016-09-26 12:56
PRINCETON, NJ—Paramount Hotel Group, a full-service third-party hotel management company, announced today that it has been awarded the management contract for ...

Audi seizes on Clinton-Trump debate with new ad

AutoNews - Mon, 2016-09-26 12:53
Hillary Clinton and Donald Trump won't be the only man and woman dueling on TV on Monday night.
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First Hospitality Group Adds Three Sales And Catering Experts To Team Of Professionals

Hotel Interactive - Mon, 2016-09-26 12:52
ROSEMONT, IL—Rosemont, Ill.-based First Hospitality Group, Inc. (FHG) announced today it has hired Melissa Frank, Kyleigh Creech and Jennifer Meyers to ...

Chesapeake Hospitality Expands Leadership Team

Hotel Interactive - Mon, 2016-09-26 12:50
GREENBELT, MD—Chesapeake Hospitality, a dynamic third-party hotel management company, announced today an expanded leadership team that will include a newly promoted ...

88% of consumers seek photos, videos before purchase

Store Front Talk Back - Mon, 2016-09-26 12:29
88% of consumers seek photos, videos before purchase jacquelinerose55 Mon, 09/26/2016 - 12:29

Microsoft Announces Cloud Partnership With Adobe

Small Business Trends - Mon, 2016-09-26 12:00

At the Microsoft Ignite Conference in Atlanta today, Microsoft (NASDAQ:MSFT) announced a new partnership with Adobe (NASDAQ:ADBE). Under the partnership, Microsoft Azure will become the preferred cloud platform for the Adobe Marketing Cloud, Creative Cloud and Document Cloud.

Customers of Adobe will have the benefit of Microsoft’s powerhouse Azure cloud infrastructure behind them.

The CEOs of both Microsoft and Adobe appeared on stage at the event’s opening keynote to make the announcement. The fact that the CEOs were there shows the significance of this strategic partnership to both companies.

#Microsoft & #Adobe partnership announcement for delivering OOTB SaaS offerings via Azure cloud kicking off #MSIgnite

— Rob Young, IDC (@RPYoung7) September 26, 2016

Adobe Cloud on Microsoft Azure

Adobe CEO Shantanu Narayen emphasized the importance of having a strong cloud infrastructure, noting that Adobe processes 23 trillion transactions each quarter, or over 90 trillion per year.

Microsoft CEO Satya Nadella said  in a statement, “Together, Adobe and Microsoft are bringing the most advanced marketing capabilities on the most powerful and intelligent cloud to help companies digitally transform and engage customers in new ways.”

Both companies have made the cloud a central part of their strategies. Under Nadella’s leadership, Microsoft has placed heavy bets on Azure and is investing significantly in all of Microsoft’s cloud offerings including its Office 365 software-as-a-service application.

Adobe moved its business to a cloud model a couple of years ago, and the move is paying off.  Adobe’s most recent financial results show strong performance.

Adobe also will get access to Microsoft’s AI/machine learning service Cortana Intelligence Suite — giving customers access to more intelligence.

For small businesses that use the Adobe Cloud products, in the near term as Adobe transitions to Azure it means a strong cloud infrastructure to rely on.  Some Adobe services have been running on Amazon’s AWS, but it’s not clear if under the new arrangement Microsoft will become Adobe’s exclusive cloud infrastructure provider.

Microsoft Ignite is Microsoft’s conference for technology professionals and executives. The conference sold out weeks ago with over 23,000 people registered to attend.  The conference is also being simulcast live from the event website at

Image: Microsoft

This article, "Microsoft Announces Cloud Partnership With Adobe" was first published on Small Business Trends

IGA launches digital shopping

Store Front Talk Back - Mon, 2016-09-26 11:42
IGA launches digital shopping jacquelinerose55 Mon, 09/26/2016 - 11:42

Dot & Bo shuts down digital storefront

Store Front Talk Back - Mon, 2016-09-26 11:36
Dot & Bo shuts down digital storefront jacquelinerose55 Mon, 09/26/2016 - 11:36

Stitch Fix launches men's division

Store Front Talk Back - Mon, 2016-09-26 11:30
Stitch Fix launches men's division jacquelinerose55 Mon, 09/26/2016 - 11:30

FreshDirect ramps up expansion, one-hour delivery

Store Front Talk Back - Mon, 2016-09-26 11:13
FreshDirect ramps up expansion, one-hour delivery jacquelinerose55 Mon, 09/26/2016 - 11:13