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Moe’s Southwest Grill, the fast-casual restaurant known for its made-to-order southwest fare, launched a brand new Web and mobile site. The company launched its first national media campaign in 2013, increasing traffic to Moes.com by 30 percent. With another national media buy and an increased digital spend both beginning next week, Moe’s is prepared to welcome customers to a digital platform that represents Moe’s brand, provides an enhanced user-experience, and is built with responsive design to make accessing the site from mobile devices a seamless experience.News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.
Customers eat at a McDonald's in Moscow in 2010. The company's decision to close restaurants in Crimea has created a backlash in Russia against the U.S. fast food chain.
Dealing with the ebb and flow of workloads can be challenging for small businesses. How do you address those extra busy times without adding regular employees? And what happens when things slow down again?
Subcontractors can often help provide a great solution. Below are some benefits of using subcontractors and considerations for bringing subcontractors on board.The Benefits of Using Subcontractors 1. Cost-Effective Help
Without creating a lot of additional overhead, you can bring subcontractors (or independent contractors, freelancers, etc.) on board to handle extra work.
Hiring a new employee can cost you 25 percent more than if you bring a subcontractor on board for the same purposes. Why? Because for an employee, you’d likely pay Social Security and Medicare tax, worker’s compensation insurance, liability insurance, employee benefits, training, and so on.2. Specialized Assistance
Subcontractors can bring with them a unique skillset that can enhance your business’s work. From design efforts to technical writing tasks and beyond, you can keep clients happy by meeting their needs with specialists you might not have in-house already.
This also keeps your existing team members focused on their areas of expertise, so their primary work doesn’t suffer if there’s an assignment that doesn’t play to their strengths.3. Busy-Season Boost
Is there a particular time of year that sees a surge in business?
Subcontractors can provide the extra manpower when you need it temporarily. Whether it’s around the holidays in the winter months or tourist season during the summer, subcontractors can be the answer to meeting those seasonal needs without bringing folks on board for the long haul.
So, what’s next if you decide this could be a good path to take for your business?When Working With Subcontractors. . . Find the Right Fit
Use your existing networks – word-of-mouth, social media, etc. – for trusted recommendations and referrals. Check out portfolios or samples to get an idea of a person’s work.Create an Agreement
Formalize the basic terms and conditions of this new working relationship. Include a description of the professional services delivered, quality expectations, termination conditions, invoicing terms, tax reporting requirements, non-compete language and an intellectual property agreement.Consider a Non-Disclosure Agreement (NDA)
This legal document establishes the confidentiality of shared knowledge or materials. It can restrict subcontractors from speaking about or divulging private company information to outsiders.Follow Hiring, Tax Reporting and Labor Requirements
The law is strict when it comes to how businesses classify subcontractors/freelancers versus employees – and violations can be costly. Check out these articles about contracts and tax forms for more information.
Subcontractors Photo via Shutterstock
The post Strengthening Your Small Business With Subcontractors appeared first on Small Business Trends.
By Chef Cristi Shipley,Corporate Chef, Food IQ. There is growing evidence that health and wellness is quickly emerging as a serious focus for the future of foodservice. The National Restaurant …
If you have a business website, you’ve probably already heard, and are worried, about the Heartbleed Bug.
Simply put, the Heartbleed Bug is a flaw in the SSL certificate used by some websites. That flaw might allow passwords, credit card numbers and other data to be leaked as a result.
SSL certificates are usually limited to websites that deal with online financial transactions. Websites that use it can be distinguished because they include an “https” instead of “http” in their URL. A lock can also often be seen in the search window in front of the URL while visiting the site.
Mashable recently published a hit list of some big sites and services affected. These include:
There has already been a Chrome extension (and probably other tools out there) claiming to help determine whether your site is affected. Of course, it’s important to be careful when using such tools and perhaps make some tests to be sure they are reliable. For example, you might test them to see whether you get any false positives.
Since only “https” sites can potentially be affected for example, test to see whether you get positive reads off “http” sites, too. If so, the tool your using might not be trustworthy.
Dominic Lachowicz, Vice President of Engineering at Merchant Warehouse, also cautions that not all SSL certificates are flawed. Merchant Warehouse provides electronic sales tools for mobile, ecommerce and storefront sales, but Lachowicz says the company was not affected by the bug.
Lachowicz spoke with Small Business Trends recently about some of the issues of most concern with Heartbleed. He acknowledged:
“This is indeed a serious problem on the Web. The first thing I’d like to advise everyone is to not panic.”
He says the first step is to determine whether your site has been affected. If you maintain your own site, Lachowicz recommends testing it for the bug using a tool built by encryption consultant Filippo Valsorda.
If your site has been affected, you will need to reinstall your site’s SSL certificate. For example, Lachowicz writes in a recent post on the official Merchant Warehouse Blog that a new fixed version of OpenSSL has already been released.
If you don’t manage your own website, Lachowicz recommends reaching out immediately to your Web development team or online provider. They will be able to tell you whether they have been affected.
If they have, chances are a fix has already been installed, in which case you will simply need to change any passwords associated with the site. That should be enough to protect against any future exposure.
Concerned Photo via Shutterstock
The post Heartbleed: What You Do and Do Not Need To Worry About appeared first on Small Business Trends.
A recently featured article from EmpoweredEzine.com gives some tips for new entrepreneurs this year and look at some of the best business opportunities available.
(PRWeb April 14, 2014)
Read the full story at http://www.prweb.com/releases/empowered-ezine/best-business-tips-2014/prweb11764134.htm
North America’s largest real estate franchise partners with IFA Hotels & Resorts in Dubai.
(PRWeb April 14, 2014)
Read the full story at http://www.prweb.com/releases/2014/04/prweb11763044.htm
A second fast food restaurant drive-thru window was targeted by an armed robber Wednesday night, making it the second in two days.
Bridges to Business radio interviews the President and CEO of NC IDEA on helping growth companies succeed.
(PRWeb April 14, 2014)
Read the full story at http://www.prweb.com/releases/radiox/bridges/prweb11759908.htm
Restaurant inspection process gets easier at America’s Incredible Pizza Company thanks to Inspect2GO.
(PRWeb April 14, 2014)
Read the full story at http://www.prweb.com/releases/incredible/pizza/prweb11546788.htm
A newly featured article from EmpoweredEzine.com takes a look at some of the most popular small business ideas entrepreneurs will be taking advantage of this year.
(PRWeb April 13, 2014)
Read the full story at http://www.prweb.com/releases/empowered-ezine/small-business-ops-2014/prweb11759223.htm
The three-part educational series covered the types and stages of dementia, practical ways to address behavioral changes associated with dementia and how to communicate with someone with dementia.
(PRWeb April 12, 2014)
Read the full story at http://www.prweb.com/releases/2014/04/prweb11759140.htm