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News 41 mins ago 9:17 p.m.'Can you spell deportation?' | McDonald's employee fired after remark

Topix - Sat, 2017-09-16 22:45

A viral video getting tens of millions of views online showed an argument between a fast food worker and somebody in the drive-thru line. "I felt aggravated when she told me the words of Donald Trump and to say the words of deportation," said Wendy Rios.

Categories: Today's Food News

Jollibee Express Delivery visits Pampanga

Topix - Sat, 2017-09-16 20:28

WITH its aim to give joy to the communities where it serves, leading Filipino fast food chain Jollibee recently visited various cities and municipalities in Pampanga. The initiative is Jollibee's way of thanking thousands of its valued customers who use the venture's express delivery service to get their favorite Jollibee treats like Chickenjoy, Yum Burger and Jolly Spaghetti hassle-free across the province.

Categories: Today's Food News

'Drunk golf buggy thief' makes McDonald's pit stop while driving from Towcester to Daventry

Topix - Sat, 2017-09-16 16:06

Police have arrested a man on suspicion of stealing a golf buggy with balloons attached to it and driving it drunk for "many miles" to a fast food restaurant. The man was stopped in the early hours on the A45 in Daventry after he had stopped off at McDonald's.

Categories: Today's Food News

Explore Franchise Ownership Opportunities at Upcoming Event

Small Business Trends - Sat, 2017-09-16 13:30

Buying a franchise offers a great option for those looking for a proven and straightforward way to break into the world of business ownership.

For those looking to explore the possibilities of franchise ownership in northern California, an upcoming event can present you with all the necessary information and connections you need to get started. The Northern CA Franchise Business Expo is scheduled for September 26 in Palo Alto.

There, you can meet face to face with select franchisors who are expanding in the San Francisco Bay Area, along with other specialists who can help you get the resources you need to succeed.

You can learn more about this event and others in the Featured Events section and the full events list below.

To see a full list or to submit your own event, contest or award listing, visit the Small Business Events Calendar.

Featured Events, Contests and Awards

Northern CA Franchise Business Expo
September 26, 2017, Palo Alto, Calif.

Exclusive opportunity to meet face to face with select franchisors expanding in the San Francisco Bay Area, funding specialist, gov’t agencies, and other resources to help you embark in your entrepreneurial journey! Sponsored by Silicon Valley SCORE.

Influencer Marketing Days
September 25, 2017, New York, N.Y.

IMD is the must-attend event both for marketers responsible for their company’s influencer marketing campaigns, and for influencers looking to optimize monetization of their clout. #InfluencerDays
Discount Code
SBT15 (Save 15% on conference passes with code SBT15.)

ONTRApalooza
October 04, 2017, Santa Barbara, Calif.

ONTRApalooza is a three-day conference for entrepreneurs, marketers and business leaders packed to the brim with hands-on workshops, in-depth software sessions, and inspiring keynotes from leading experts. Join in on Oct. 4 – 6, 2017 to learn the strategies that are getting results now. Leave prepared to make a bigger impact.

Rule Breaker Awards Ceremony
October 24, 2017, Scottsdale, Ariz.

On October 24, 2017 at the Talking Stick Resort in Scottsdale, Arizona, the Rule Breaker Awards will honor and celebrate those entrepreneurs who have succeeded by doing it their way in a ceremony featuring the Rule Breaker of the Year and Rule Breaker Award winners.

NextCon
October 23, 2017, Scottsdale, Ariz.

At NextCon, you’ll gain:

– Proven techniques to garner higher customer satisfaction.
– Insider strategies from leading experts to help you provide amazing customer service.
– Methods of engaging your employees to better deliver on your customer experience.
– Hands-on training with Nextiva’s technology and products so you can take advantage of tools you already have, or learn about new ones.

Sales World 2017
November 08, 2017, Online

Sales World 2017 takes place November 8th to 9th, 2017, Online; Live and On Demand. It is the largest Sales Industry Event in the World and will be attended by over 10,000 Sales Professionals. It’s the one sales event you can’t afford to miss!

DIGIMARCON WORLD 2017 – Digital Marketing Conference
November 14, 2017, Online

DIGIMARCON WORLD 2017 Digital Marketing Conference takes place November 14th to 16th, 2017. Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, DIGIMARCON WORLD 2017’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding brand awareness, improving customer service and gaining insight into today’s latest digital tools.

More Events More Contests

This weekly listing of small business events, contests and awards is provided as a community service by Small Business Trends and SmallBizTechnology.

Choose a Franchise Image Via Shutterstock

This article, "Explore Franchise Ownership Opportunities at Upcoming Event" was first published on Small Business Trends

Cracking the Freelancer and Contractor Code – and Other Small Business Secrets

Small Business Trends - Sat, 2017-09-16 12:00

Running a business totally on your own can be a tall task. But you don’t necessarily have to hire traditional employees in order to get some help running your business. There are plenty of other options out there today, ranging from freelancers and contractors to AI tools and voice assistants. Learn more about these different methods from members of the online small business community by checking out the tips below.

Learn the Difference Between Employees and Independent Contractors

Today’s businesses have more options than ever when it comes to building a team. You can go the traditional route or outsource some of your operations to independent contractors. But it’s important that you understand the difference so you can make the best choice for your business. Bradley Stockwell of Merchant Capital Source offers a brief explanation here.

Consider Hiring a Marketing Freelancer

Want to really kickstart your marketing? Hiring a freelancer that specializes in marketing can give you a huge boost. In this DIY Marketers post, Will Zimmerman explains how to go about hiring a marketing freelancer and how doing so can benefit your business.

Dodge Small Business Burnout

Running a small business is hard work. And all that hard work can sometimes lead to burnout. That’s why you need to carefully manage your workload and your team. Get more tips for avoiding burnout in this Biz Epic post by Stacy Montes.

Work Through Your Stress

In addition, you’ll likely run into plenty of stressful situations in business. So it’s important for you to find ways to work through those situations. Rachel Strella offers some tips in this Strella Social Media post. And you can see commentary on the post over on BizSugar.

Put Personal Assistants to Work for Your Business

A few years ago, you’d need to actually hire someone if you wanted a personal assistant. Now, there are plenty of tech devices that can serve that purpose. But the advent of those devices can have an impact on business. In this Marketing Land post, Eric Enge explains what you need to know about this growing trend.

Use AI Tools for Your eCommerce Brand

If you have an ecommerce business, help can also come in the form of artificial intelligence. This Digital Current post by Sam Hurley includes insights into how and why you should use AI tools to support your ecommerce brand. And you can see what BizSugar members have to say about the post here.

Consider Using a Registered Agent

Registered agents are service agents that can accept certain legal documents and government notices on behalf of businesses. Having one can help you understand some of the requirements and ensure legal documents are responded to. Nellie Akalp of CorpNet elaborates in this post.

Create a Resource Center That Attracts Links

In order to attract website traffic, you’ll need other websites to link to yours. That means you have to offer content or information that’s strong enough to convince others to link to your website. In this Search Engine Journal post, Chuck Price outlines how you can create a resource center that attracts genuine links.

Learn the Difference Between a Small Business and a Startup

Just because you own a small business, it doesn’t mean you own a startup. In this Kexino post, Gee Ranasinha explains the difference between the two and why it should matter to your business. And BizSugar members share input on the post here.

Check Out These Winning Content Marketing Examples

Sometimes the best help you can get for your business is through looking to other companies for inspiration and examples of great work. So if you’re looking to improve your content marketing, check out the examples in this Content Marketing Institute post by Stephanie Stahl.

If you’d like to suggest your favorite small business content to be considered for an upcoming community roundup, please send your news tips to: sbtips@gmail.com.

Secrets Image via Shutterstock

This article, "Cracking the Freelancer and Contractor Code – and Other Small Business Secrets" was first published on Small Business Trends

6 nutrition experts on what they would order at a fast food restaurant

Topix - Sat, 2017-09-16 11:46

There's a reason why people are inclined to indulge in fast food from time to time - it's quick, instantly gratifying and the restaurants are ubiquitous. But oftentimes, after the food has been consumed, guilt starts to set in.

Categories: Today's Food News

California Considers 12 Week Leave for Small Business Employees

Small Business Trends - Sat, 2017-09-16 09:30

California is currently considering a bill that would require some small businesses to offer 12 weeks of maternity and paternity leave for employees.

Up for Consideration: New Parental Leave Law in California

The New Parent Leave Act would apply to small businesses that have 20 employees or more. If passed into law, it would require those employers to provide 12 weeks of unpaid, job-protected leave for new parents. Currently, this requirement only applies to businesses with 50 employees or more.

The bill has already passed in the Senate and is currently waiting for the Governor’s signature. Governor Jerry Brown has until October 15 to sign or veto the bill. Brown had vetoed a similar bill in the past, but has since worked with lawmakers to make changes to limit potential harm to small businesses.

Of course, most small businesses would love to provide employees with this type of leave. But for some businesses with small teams, losing essential employees for that much time can make things challenging. Since the bill doesn’t require businesses to provide paid leave, it’s not an issue of actual dollars. But if you’re down an employee for that long, it can still make an impact on what your business is able to accomplish. And hiring temporary employees isn’t always a viable option if it’s a specialized position.

Additionally, this bill is essentially an extension of existing requirements being extended to even smaller businesses. So if that trend continues, it could potentially have even more of an impact if the law is ever extended to include businesses with even fewer than 20 employees.

Experts have argued both the pros and cons of this proposed bill. And of course, there are major potential benefits for families and workers. But small businesses might be forced to make some major adjustments to stay afloat.

Gov. Jerry Brown, California Photo via Shutterstock

This article, "California Considers 12 Week Leave for Small Business Employees" was first published on Small Business Trends

Watch KFC's Zany Bluegrass Music Video, With Lyrics in Mandarin

Topix - Sat, 2017-09-16 07:21

Register to become a member today. You'll get the essential information you need to do your job better, including KFC is the biggest American fast-food chain in China, where it's obviously best-known for its chicken.

Categories: Today's Food News

Are You Underestimating Your Mobile Marketing Potential?

Small Business Trends - Sat, 2017-09-16 07:00

Mobile apps and ads only scratch the surface of the future of mobile marketing. For businesses that are ready to exploit that potential, Mobile Marketing: How Mobile Technology is Revolutionizing Marketing, Communications and Advertising, written by expert Daniel Rowles, provides an interesting sneak peak. Along with that sneak peak, “Mobile Marketing” offers strategies for businesses to capitalize on the trends changing the way we interact with screens of every type.

What is Mobile Marketing About?

“Mobile is not a channel like social media, outdoor advertising or search; it is something that impacts all of the other marketing channels, both online and offline.”
Mobile Marketing

The primary purpose of Mobile Marketing is to break mobile marketing out of its current narrow scope. Rowles’ vision is to help business owners and marketers think bigger. As explored in the book, smart mobile marketing is more than creating a mobile version of your website, an app, getting users signed up to receive a text message, or creating a mobile ad. It includes strategies and tools such as beacons, IM chatbots, virtual reality, mobile search, near-field communications (NFC), and more. Many businesses still hold a narrow view of mobile marketing.

This change in technology will only be useful if marketers can work in a multi-screen and multi-device world. Right now, businesses focus their attention on one screen at a time, the phone (and related devices like the tablet) or the computer. This world view will need to change as the world continues to develop more devices that can access the internet (“smart appliances”, WiFi enabled TV, personal data assistants and more. Businesses will also need to know how to integrate more “off the internet” activities into their marketing efforts. As Rowles points out, consumers don’t often pass neatly through the marketing funnel one stage at a time. Before those customers visit your site on their smartphones, they might check out your website on their laptops, ask friends, write down some information, lose the information and then decide to order your product only after forgetting to buy a holiday gift. Marketers currently don’t have a way to seamlessly combine these experiences yet, although progress is steadily being made.

Marketers don’t, however, need to wait until the right technology comes along. They can get started today with strategies that integrate as much of the marketing funnel as possible. Mobile Marketing shares this information in its “Digital Toolkit” and checklists in the second and third parts of the book. This toolkit and the accompanying checklists help readers test their current mobile marketing practices and refine them so they can develop processes that profit, instead of run from, the unpredictable future of marketing in a multi-screen and multi-device world.

Rowles is a digital marketing trainer, lecturer, author, Course Director of the Chartered Institute of Management, host of the Digital Marketing Podcast, and the CEO of Target Internet. A previous edition of the book Mobile Marketing was selected as a winner of the 2014 Small Business Trends Book Awards in the “Social Media” category.

What Was Best About Mobile Marketing?

Mobile Marketing provides an excellent overview of the technology and psychology of the mobile marketing field. The book provides detailed insight into key areas of the mobile marketing process including Google Analytics, technology, advertising and SMS marketing. These areas are rarely combined in the same book which already makes this source more comprehensive. Rowles takes it a step further by offering strategies and recommendations on how business can leverage options from the future of marketing.

What Could Have Been Done Differently?

Mobile Marketing offers incredible insight into the mobile marketing industry. This insight requires some familiarity with mobile marketing. This book won’t take you from a newbie to a marketing guru. Mobile Marketing assumes readers are familiar with tools and strategies like Google Analytics dashboards and email list segmentation. It also assumes readers are more interested in the overall picture of mobile marketing a opposed to looking for a quick “create an app and get rich” scheme.

Why Read Mobile Marketing?

Mobile Marketing offers a much-needed integrated perspective of the field of mobile marketing. Many marketing books remain focused on one device or strategy. While this can be helpful for in-depth knowledge, it doesn’t provide the kind of comprehensive knowledge that marketers will need to thrive in the complex marketing world of the future. It focuses on the future of mobile marketing where every screen (not just phones) offers opportunities for marketers to build and grow their businesses. If you are looking for a book that can demonstrate what this future-oriented perspective might look like, this book is definitely something you should consider reading.

This article, "Are You Underestimating Your Mobile Marketing Potential?" was first published on Small Business Trends

BoConcept Announces Product Partnership with NYFW: The Shows for New...

PR Web - Sat, 2017-09-16 03:30

Danish Furniture Franchise Provides Contemporary Urban Design for VIP Lounge

(PRWeb September 07, 2017)

Read the full story at http://www.prweb.com/releases/2017/09/prweb14672120.htm

Chicken and Waffles, Avocado Dishes May Come to KFC

Topix - Sat, 2017-09-16 02:59

If the success of The Pengest Munch has taught us anything, it's that the Brits take their chicken and chips very seriously. So when a big-time chain like KFC teases some new menu items involving everything from avocados to craft beer, it's bound to draw some attention.

Categories: Today's Food News

Artistic Fast Food Campaigns - McDonald's France Releases a Unique...

Topix - Fri, 2017-09-15 22:38

McDonald's France's 'Open Late' campaign was created to announce that the franchise will now be open later in the night in the country, and was shot by the photographer Helmut Stelzenberger in a collaboration with the creative agency TBWA. The campaign takes a more artistic and minimalist route than the branding that most consumers are used to associating McDonald's with.

Categories: Today's Food News

A look inside newest Tupelo Honey Southern Kitchen

Nation's Restaurant News - Fri, 2017-09-15 21:07
Casual-dining brand expands into Texas

Tupelo Honey spreads to Texas

Nation's Restaurant News - Fri, 2017-09-15 21:07
‘Mountain South’ brand opens 15th restaurant

Beyond Meat's 'Bleeding' Veggie Burgers Are About to Be Everywhere

Topix - Fri, 2017-09-15 20:22

The high-tech, plant-based burger wars are heating up: Beyond Burger, the meatless patty that bleeds beet juice, will soon be on the menu, well, everywhere, VegNews reports . The expansion will be fueled by a partnership with Sysco, which as one of the biggest food service companies in the U.S. supplies thousands of fast-food chains, independent restaurants, hotels, hospitals, and school and office cafeterias - all venues where Beyond Burger could soon be served.

Categories: Today's Food News

McDonald's comeback hits smaller chains hardest

Nation's Restaurant News - Fri, 2017-09-15 18:49
Blog: Recent same-store sales results show industry is a zero-sum game

Working Lunch: What the Trump-Dem alliance means for operators

Nation's Restaurant News - Fri, 2017-09-15 18:37
Employers should keep a close eye on this relationship

GM's Cruise aims to open self-driving tests to public; timing unclear

AutoNews - Fri, 2017-09-15 17:43
General Motors' self-driving unit, Cruise Automation, is working to open an internal ride-hailing service to people outside the company.
Categories: Latest News

Great American Cookies owner buys Round Table Pizza

Nation's Restaurant News - Fri, 2017-09-15 17:20
Global Franchise Group acquires 450-unit pizza chain for undisclosed amount

Lemonade Restaurant Group names new COO, CFO

Nation's Restaurant News - Fri, 2017-09-15 16:02
Fast-casual chain prepares for next stage of growth