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Here's one of the most enjoyable sights to watch during this election cycle: how religious right leaders willingly abandon any sense of principle in order to justify their support for Donald Trump. There's a long and hilarious list of reasons , straight from the the text, all of which ignores the simple fact that Trump is the least religious presidential candidate since, well, ever.
The late great Ludlow Porch used to claim that it wasn't the big things that drove people over the edge. Rather, it was what he called the "gnat bites."
A McDonald's franchisee says he's been unable to substantiate claims by two customers who reported finding worms in food at the fast-food chain's restaurants in two Kentucky communities. Michael Love, owner-operator of the two restaurants, says inspections of the restaurants by health officials did not uncover any of the problems raised by the customers.
LAKE could soon become home to two fast food giants, as KFC and Domino's Pizza are rumoured to be opening outlets in the village soon. A Lake businessman, who did not wish to be named, said he believed both companies were opening branches behind the Premiere Inn on Newport Road, and hoped the new restaurants would encourage people to visit the village.
What can galactic hero Luke Skywalker teach you about content marketing? OK, nothing really. Come on. He’s a fictional character.
But actor Mark Hamill, who has played the iconic characters for four of the popular movies in the Star Wars franchise thus far, will be a keynote speaker at Content Marketing World 2016 in Cleveland in September. So if you happen to be passing through the star system and have the time, you may want to hop into your X-Wing, landspeeder or Corellian cruiser and check out the event.
Hamill will be joined by some more terrestrial guests — like Ann Handley, Chief Content Officer for MarketingProfs; Joe Pulizzi, founder of the Content Marketing Institute, which puts on the event; and Rand Fishkin, SEO wizard at SEO MOZ.
See more details and other events below. To see a full list or to submit your own event, contest or award listing, visit the Small Business Events Calendar.Featured Events, Contests and Awards
Content Marketing World 2016
September 6, 2016, Cleveland, Ohio
Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry. You will leave with all the materials you need to take a content marketing strategy back to your team – and – to implement a content marketing plan that will grow your business and inspire your audience.
TechCrunch Disrupt SF 2016
September 12, 2016, San Francisco, Calif.
TechCrunch Disrupt is the world’s leading authority in debuting revolutionary startups, introducing game-changing technologies and discussing what’s top of mind for the tech industry’s key innovators. Disrupt gathers the best and brightest entrepreneurs, investors, hackers, and tech fans for on-stage interviews, the Startup Battlefield competition, a 24-hour Hackathon, Startup Alley, Hardware Alley, and After Parties.
September 12, 2016, Seattle, Wash.
Three days of forward-thinking, actionable sessions in SEO, social media, community building, content marketing, brand development, CRO, the mobile landscape, analytics, and more. MozCon speakers share next-level advice on everything from building a loyal community to making data-driven decisions in your marketing.
Leadpages’ Converted 2016
October 18, 2016, Minneapolis, Minn.
Converted 2016 will be an immersive experience taking place over two action-packed days in Minneapolis. We’ll share data-driven, practical tactics that will make a difference in the way you grow your business.
Lean Startup Conference
October 31, 2016, San Francisco, Calif.
A gathering of thousands of thought leaders at Pier 27 for a week of keynote talks, interactive workshops, speed mentoring, industry dinners, bootcamps, and startup tours at the scenic edge of San Francisco. The conference unites intrapreneurs and entrepreneurs from government agencies, international conglomerates, boot-strapped startups, and civic organizations in their mission to create radical change in their industries.
Influencer Marketing Days
November 14, 2016, New York, N.Y.
Influencer Marketing Days is a unique conference dedicated to all things influencer marketing. The event is for marketing professionals responsible for their company’s influencer marketing strategy, campaign development, and relationship management. Whether you already run influencer marketing campaigns or you’re investigating ways to leverage this powerful type of marketing, Influencer Marketing Days will equip, educate, and inspire you to make the most of your efforts.
November 14, 2016, Scottsdale, Ariz.
No matter your industry, company size or role, you can take advantage of the fresh perspectives, creative strategies and expert advice shared at NextCon. You will walk away with actionable insight to take your business to the next level and gain the insight and inspiration to make an impact.More Events
Skywalker Photo via Shutterstock
This article, "What Can Luke Skywalker Teach You About Content Marketing? Well, Nothing But …" was first published on Small Business Trends
There are so many different ways to market a business online these days. But luckily, you don’t need to try all of them in order to find out what works. Members of our small business community have already done some of the legwork for you. Here are some of their top tips for developing an effective online marketing strategy.Increase Website Traffic and Get Better Leads
Getting traffic to your website only really helps your business if you’re able to convert some leads. But there are some simple methods you can use to increase your web traffic while also converting leads, as Christopher Uschan outlines in this Acumium blog post.Create an Insta Worthy Account
Instagram is becoming an increasingly popular marketing tool for businesses. But you need to really focus on creating an account that’s worthy of the platform if you want to get good results. Here, Kayla Wilkinson shares some tips for using Instagram on the Inkhouse Inklings Blog.Follow These Social Media Rules of Thumb
Social media marketing isn’t an exact science. But there are some general rules that you can follow to make your business accounts more effective. Here, Rachel Strella of Strella Social Media shares some social media rules of thumb. And the BizSugar community chimes in with some thoughts here.Adopt These Digital Marketing Strategies From Pokemon Go
Chances are, you’ve played or are at least aware of the augmented reality game that’s taking the mobile world by storm — Pokemon Go. But aside from being a fun and successful app, Pokemon Go can actually provide some useful digital marketing lessons to other businesses, as Jilesh Varma shares in this Blurbpoint post.Don’t Build Your Whole Content Strategy on Rental Property
Social media and blogging platforms can be great for sharing content. But if you only rely on those platforms without having an actual site that you own and control completely, you could find your business in trouble if those platforms decide to make changes. Frank Strong of Sword and the Script explains more here.Amplify Your Marketing Productivity With These Tools
When managing your marketing efforts, you can use a number of different tools to improve your results and efficiency. In this Duct Tape Marketing post, Joanne Torres shares some top marketing productivity tools. And BizSugar members also comment on the post here.Use These Quick SEO Hacks for Newbies
SEO can be a complicated concept if you’re just getting started. But there are some simple things you can do to make the whole process of optimizing for search engines a bit easier. Here are some SEO hacks from Stephan Spencer on the Search Engine Land blog.Use Small Data to Help Increase Sales
You hear a lot about big data these days. But small data can actually be quite helpful for businesses too. In this post, Neil Patel explains how you can use small data in your business to increase sales.Launch Your Startup With an Infographic
Infographics can help you get messages across to online consumers in an interesting visual format. Here, Nick Bowersox shares some tips for using infographics in marketing efforts on the crowdSPRING blog. You can also see input from members of the BizSugar community here.Create a SaaS Knowledge Base Your Customers Will Love
Technology has created plenty of opportunities for businesses to really personalize experiences for their customers. SaaS knowledge bases provide some of those opportunities when used effectively. In this Process Street post, Robin Singh shares how you can create a knowledge base your customers will love.
If you’d like to suggest your favorite small business content to be considered for an upcoming community roundup, please send your news tips to: firstname.lastname@example.org
Online Marketing Photo via Shutterstock
This article, "10 Tips to Build an Effective Online Marketing Strategy" was first published on Small Business Trends
Friday was a good day for those who like fast food and travel the U.S. 280 bypass in Phenix City. A new Dairy Queen will be opening on the bypass across from the Home Depot in north Phenix City.
Expectations for virtual reality are obviously quite high. And those expectations among content creators have led companies to introduce products aimed at helping to create content in the new format. Creators of the Insta360 ha done this in a unique way.
While Arashi Vision, the company that makes the camera, has three different Insta360 versions, the one that’s been getting the most attention is the Insta360 Nano. The tiny 360 degree camera attached to your iPhone 6/6S and iPhone 6 Plus/6S Plus taking VR photos and videos through the phone.
A 360-degree camera is key to capturing and rendering realistic VR scenes, so manufacturers are introducing novel ways to record the video with many different types of cameras.Insta360 Nano Details
Advertised as the first 360-degree spherical iPhone video camera, and the smallest spherical camera in the world, the Nano is pretty small at only 0.8 inches x 1.2 inches x 4.3 inches. This makes it very portable, which can be an important feature when you are already carrying your smartphone. However, it also works as a standalone camera too, so if you don’t have an iPhone you can still use it to take pictures or record videos.
The image quality is good according to the specs and some of the content the company has provided on YouTube. The camera has a 3040 x 1520 resolution for still pictures and 3040 x 1520 at 30 fps for moving images through its 210-degree dual fisheye lenses. All of these images are captured in a TF card that holds up to 64 GB. If you run out of space, you can download or live-stream the video and pictures on Facebook and YouTube.
The Insta360 Nano comes with a micro USB cable that lets you connect it to other devices in addition to iPhones, and the box doubles as cardboard virtual reality glasses.
In a hands-on review for Mashable, Jason Cipriani said, “The Insta360 Nano’s photo and video quality is one of the best I’ve personally used on a 360-degree camera.” But he did have some complaints when it came to some software glitches that resulted in random prompts in Chinese, and he added it was not always user friendly.
At $219 on Amazon, the Insta360 Nano is competing with the likes of the Ricoh Theta S ($360), LG 360 Cam ($179) and Samsung Gear 360 ($373), so it is somewhere in the middle.
As VR adoption continues to grow, small businesses are finding innovative ways to use the technology and grow their business. Any company that uses regular videos to promote their business can use a 360-degree camera to let their customers experience that video from a new perspective.
Real estate companies, outdoor adventure guides, resorts and designers are just some of the industries that can use VR to increase their customer base.
This article, "This Device Claims to Turn Your iPhone into a 360 Degree VR Camera" was first published on Small Business Trends
Could your leadership survive a crisis? If your company depended on one critical decision and only you could make it, would that decision be based on the bottom line or principle? These are questions that Lee Ellis, former Vietnam war fighter pilot and a five-year survivor of a prison war camp, struggled with on a daily basis. In his position, he grappled with and saw leadership at its best and its worst. That experience gave him a perspective that few people have survived to pass on.What is Engage With Honor About?
Like Extreme Ownership, another book reviewed on Small Business Trends, Engage With Honor is about applying leadership lessons learned from the war, although from a slightly different perspective. Instead of focusing on what a leader does, this book focuses on who a leader is.
Ellis focuses on the need for a leader to consistently maintain his or her values as a daily practice to avoid going into a downward spiral of dishonor. Consistent practice of values by leaders is critical, because, as Ellis points out, anyone is capable of dishonorable behavior under the right conditions. Engage With Honor highlights several cases where this happens: Enron, government agencies like the EPA and IRS, the military, education and healthcare. The book sites cases of dishonor which were more than just sensational headlines on the late night news. They had real serious implications, costing taxpayers billions of dollars.
As a POW in Vietnam, Ellis came to the conclusion that good leadership is a consistent re-dedication to values no matter the circumstances. Some of his fellow co-prisoners abandoned the Military Code of Conduct under the crisis of being captured. Others like Vice Admiral Stockdale clung to the Military Code of Conduct even under the reality of torture and solitary confinement. Ellis argues that Vice Admiral Stockdale was able to maintain his beliefs because he was clear on his values and communicated those values in his own actions and words whether he was alone or with a group of prisoners. That tenacity to the “right thing to do no matter what” as a leader is what leaders need to say, do, and re-dedicate themselves to every day if they are leaders who make a difference.
Author Ellis is not only a former Air Force fighter pilot, flight commander and POW, but a recipient of numerous military awards including the Purple Heart and Legion of Meritand and is now a leadership consultant.What Was Best About Engage With Honor?
Engage With Honor is a great leadership book because it strips leadership down to its barest essentials while also telling the haunting (and very real) tale of the author’s life in a Vietnam POW camp. The book doesn’t go into extreme detail, but Ellis provides enough substance to show readers that this was a truly hostile environment that could not break the spirit of someone dedicated to their values. Using the simple metaphor of this harrowing tale, Ellis demonstrates his model of leadership with clarity and simplicity.What Could Have Been Done Differently
The focus of Engage With Honor is on fostering what Ellis calls “courageous accountability.” It points out the problems when people don’t engage in this kind of behavior (lying, cheating, stealing, etc.), but it doesn’t get bogged down into ethical dilemmas like whistleblowing. The book’s focus is on the principles that leaders (or really anyone) can follow, not the particular steps they should takeWhy Read Engage With Honor?
If you are a business leader who was inspired by a book like “Extreme Ownership,” you will probably enjoy the insight and perspective of Engage With Honor. It provides a different perspective, however. “Extreme Ownership” focuses on what leaders should do. “Engage with Honor” focuses on who they are.
In addition, if you are looking to develop or refresh your company’s leadership and ethics development, this book provides excellent and straightforward advice on what you might want to include in the program.
This article, "“Engage with Honor” Takes Leadership Lessons from Unlikely Experience" was first published on Small Business Trends
Beijing-style Peking duck jianbing with cucumber, sliced Peking duck, pickles and the sweet paste of flour. [Photo provided to China Daily] China's time-honored baozi brand Goubuli has opened a new modern fast-food outlet in Beijing, a brand that offers something slightly different to Goubuli's traditional chain restaurants.
Nation’s Premier Home Staging Franchise On Pace for 2nd Consecutive Best Year Ever
(PRWeb August 23, 2016)
Read the full story at http://www.prweb.com/releases/showhomes/franchise/prweb13632583.htm
Implant Dentists in the Teeth Tomorrow® Network experience major improvements utilizing 'two-day' versus 'same day' full arch procedures.
(PRWeb August 22, 2016)
Read the full story at http://www.prweb.com/releases/2016/08/prweb13613199.htm
The fast food chain has cooked up another 3,000 bottles of Extra Crispy sunscreen that will be given away for free starting Friday, Aug. 26, through their website , according to a news release. All you have to do is fill in their request form, and you will be on your way to smelling like dinner.