audio by title leadership principles from my mcjob
Jerry Newman - Leadership Principles from My McJob
Submitted by Peter Birkeland on Sun, 2007/04/08 - 20:05.12:57 minutes (1.67 MB)
Dr. Jerry Newman packed up his business PhD and took up a secret life in various franchise stores throughout the country, including McDonald's. Interviewed by Peter Birkeland, himself a franchise expert. Dr. Newman shares his insights with the Blue MauMau franchisee community on:
- how to motivate when raising salaries are difficult
- how a few simple adjustments to the franchise owner's management style can invigorate your workplace
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