Developers Release Business Management Games That Skewer Franchisors and Corporations
CYBERSPACE - In the past few years, advertisements have morphed into online games. But now, in almost an answer to those ad games, a new genre of games, known as "anti-advergames" skewer policies of large chains.
And franchisors are hardly exempt from this gaming trend.
For example, the McDonald's Video Game, is a game that parodies managing a McDonald's franchise. The game is set up so that you cannot win without compromising.
Italian design shop Molleindustria says, "Behind every sandwich, there is a complex process you must learn to manage. From the creation of pastures to the slaughter, from the restaurant management to the branding. You'll discover all the dirty little secrets that made (McDonald's) one of the biggest companies (in) the world." (CNet)