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Log In / Register | Feb 9, 2012

TCBY Franchisee Association Objects to Mrs. Fields Reorganization

Posted Wed, 2008/10/01 - 08:56 by Franchisee Voice

Several parties, including the Internal Revenue Service and a group of frozen-yogurt franchisees, are objecting to Mrs.

Be Prepared in Case Your Franchisor Fails

Posted Fri, 2008/09/26 - 13:25 by Franchisee Voice
The Wall Street Journal writes that the last thing someone thinks about when buying a franchised business is what happens if the franchiser declares bankruptcy.

The AAFD Announces Nominees for the 2008 Total Quality Franchising Awards

Posted Thu, 2008/04/24 - 09:07 by Franchisee Voice

The American Association of Franchisees and Dealers announced the nominees for the remainder of the 2008 Total Quality Franchising Awards. These awards recognize AAFD’s

Richard Rosen Receives the AAFD's Total Quality Franchising Lifetime Achievement Award

Posted Wed, 2008/04/23 - 03:32 by Franchisee Voice
The American Association of Franchisees and Dealers has announced that attorney Richard Rosen has been selected to receive its Total Quality Franchising Award for Lifetime Achievement.

FTC Receives AAFD Award for Distinguished Service

Posted Fri, 2008/04/11 - 08:17 by Franchisee Voice

The American Association of Franchisee and Dealers (AAFD) announced April 11 that on behalf of the Federal Trade Commission, attorney Steven Toporoff will recieve the AAFD Total Quality Franchising Chairman’s Award for Distinguished Service and Achievement in the Franchising Community at its upcoming conference.

AAFD Names US Franchise Systems as 2008 Franchisor of the Year!

Posted Thu, 2008/04/03 - 08:10 by Franchisee Voice
The American Association of Franchisee and Dealers (AAFD) announced today that the 2008 Total Quality Franchising Franchisor of the Year Award has been awarded.

Steps to Form a Franchisee Owners Association

Posted Tue, 2008/04/01 - 15:15 by Franchisee Voice
At the core of American Association of Franchisees and Dealers (AAFD) efforts to promote market driven franchise reform is the dedication to the growth and empowerment of strong and effective franchisee associations.

AAFD Announces Seminar and Breakout Sessions for 16th Annual Conference

Posted Tue, 2008/03/11 - 05:05 by Franchisee Voice
The American Association of Franchisees and Dealers (AAFD) 16th Annual Anniversary Conference and Franchisee Leadership Summit will be held May 4, 2008 through May 7, 2008, at the

Franchisee Associations: “Strength in Numbers”

Posted Wed, 2008/03/05 - 10:39 by Franchisee Voice

The use of the cliché "in business for yourself, not by yourself" is often used by franchisors when describing the benefits of owning a franchise. The cliché is also very pertinent when describing the benefits of forming a franchisee association. Perhaps a more applicable term, however, is that there is ‘strength in numbers.’

Ad Bowl: No Upset for Franchising!

Posted Tue, 2008/02/05 - 16:33 by Franchisee Voice
Franchise Advertisers Spent $11M More in Ads in Super Bowl XLII Than Non-Franchises

San Diego, CA (Blue MauMau) – For the 20th time in the past 21 years the percentage of Super Bowl ads purchased by franchisors dominated non-franchised enterprises. Unlike the football game that enticed the marketers, the betting favorite franchisors didn’t disappoint. During Super Bowl XLII, companies engaged in franchising outspent all other combined enterprises by an estimated $11 million dollars.

These numbers are even more dramatic when 24 FOX network promotional spots and five NFL spots are added to the mix. Both FOX and the NFL have franchised affiliates, and if the value of these 29 ads are factored in the amount balloons to $89 million. In all 62% (82 ads) of some 131 ads that aired during the 4 hour game broadcast came for businesses engaged in franchising (see ad chart below).

Robert Purvin, chair of the American Association of Franchisees and Dealers, an organization that represents more than 60,000 franchised businesses nationwide, has kept tabs of Super Bowl ads for some 21 years. Mr. Purvin observes, “Super Bowl advertising continues to demonstrate the power of franchising. How else can small business owners afford to share their messages with almost 100 million households at one time?”