While this article focuses on “hotels”, the cost cutting programs identified are applicable to any “franchise” in any vocation.
One of the most annoying aspects of running a hotel is the constant barrage of unwanted solicitations regarding telecommunications services. The analogy that comes to mind is the “boy who cried wolf” in that when an attractive offer actually comes along, the hotel executive and/or their telecom manager, just dismisses it. And, even in situations where the solicitor engages the hotel executive in a conversation, most of the time, the hotel has already signed up for a term contract of 3 years, which has very significant cancellation penalties for early termination. The “carrot” to the hotel for signing up for 3 years is that they will benefit from a larger discount than signing up for a 1-2 year contract. The problem here is that all of these term contracts ensure that the hotel will not change its contract for the entire term by imposing what is called an “early termination penalty” clause that can be thousands of dollars.