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Log In / Register | Apr 19, 2018

Pending Report Regarding Cuppys Coffee Controversy

I have just returned from an ‘Internet free’ few days away following the AAFD Annual Conference and have discovered that the Blue MauMau blogs have been actively ‘on top’ of the Cuppy’s Coffee presence at our conference.

The AAFD Strategy for Franchise Reform

I have read with great interest the debate about the effectiveness of the AAFD.  I have appreciated those comments that understand what we are trying to accomplish, and am frustrated by those detractors who are attacking an important initiative to promote fair and balanced franchise agreements that actually respect franchisee rights and interests.

Some Words From AAFD On Cuppy's Coffee and Elite Manufacturing

Bob Purvin, Chair of the American Association of Franchisees and Dealers, Speaks About AAFD's Relationship with Cuppy's Coffee and Elite Manufacturing

First, I would like to say at a personal level – especially as the first franchise authority to expose abusive franchise practices in my book The Franchise Fraud in 1994- that I am delighted that Sean Kelly has now got religion. Many of you know that the AAFD was born out of a realization that the practice of franchising was seriously amiss – facts well documented in my book.

But the AAFD doesn't exist just to complain about franchisor practices. We recognize that many franchise systems do offer fair and collaborative practices – but their franchise agreements or contracts don't reflect this. The AAFD's Fair Franchising Standards seeks to correct, supplement and at times outright change a franchise system's culture.


Franchise Registration: What It Is, Who Requires It, and Its Limitations for a Franchise Investor

Editor's note: Robert Purvin, Chairman of the American Association of Franchisees and Dealers, defines franchise registration and its limitations to franchise investors.

Who Requires Franchise Registration

The Federal Trade Commission (FTC) and some fifteen states in America require franchisors to provide franchise buyers with a pre-sale franchise disclosure document. The stated purpose of pre-sale disclosure is to provide prospective investors with material information necessary to determine the viability of an offered franchise opportunity. Unfortunately, too often franchise disclosure documents are effectively used to insulate franchisors from oral disclosures that may have been made, or from the failure of a prospective franchisee to perform full due diligence of a deficient opportunity.

Separating Good Franchises From Bad

Chairman explains benefits of AAFD to franchisee community

I've been away for a week, and I return to discover the AAFD is being described as a Chipmunk that is doing little to impact the quality of franchise opportunities. Our principal accuser has never contacted the AAFD, nor taken the time to understand what we do and what we stand for. Please allow me to set the record straight:

1. The AAFD's Fair Franchising Standards serve as an available tool (even available to Mr. Solomon) to help prospective franchisees to separate the good from the bad in franchising. The AAFD Standards are available for free from many sources including the AAFD website,

2. AAFD Seal Recipients must earn a 75% approval rating from their franchisee network! Franchisor's cannot 'buy' AAFD approval, at least not from the AAFD! Were it otherwise, many more than 20 companies would have earned the AAFD Seal. In fact, the AAFD offers the only true accreditation program for franchisors in the world.

3. The AAFD only recommends companies that have received the seal. If a franchisor hasn't met our high standards, our recommendation is "Just Say No!"

AAFD 15th Anniversary Annual Conference: Building Better Stronger Franchise Associations

The AAFD's 15th Anniversary Annual Conference will be held April 29 through May 2 in the Dallas/Fort Worth area, and will focus on Building Better Stronger Franchise Associations.

This event is expected to be the largest gathering of franchisee associations in history, and is a must attend event for existing and prospective franchisee associations.  The AAFD's Franchisee Leadership Council, AAFD Fair Franchising Standards Committee, and Market Power Trade Show all augment the educational program.

The AAFD's Total Quality Franchising Awards Banquet will be held on Monday, April 30, 2007. (See event calendar)