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Log In / Register | Sep 24, 2017

Consumer Food, Fun and Fast at 7-Eleven

Selling around 1 million cups of coffee a day in the United States 7-Eleven continues to leverage its branded fresh food program in creative consumer focused interactive participatory ways to build sales and customer loyalty.

Burger King's Sizzling Summer of LTOs

Burger King’s success this summer can in part be attributed to cool treats. Leveraging new product albeit traditional ice cream with a twist; it looks as if Bacon Sundaes and $0.50 Cones just might have done the trick.

McDonald's, Popeye’s and KFC Position for a Chicken Battle

Chicken is the most popular meat in North America and second most popular selling meat in the world. In the United States McDonald's has very successfully sold Chicken McNuggets since 1983 and is currently testing bone-in chicken wings.

Is Popeye's Cheryl Bachelder Food Merchant of 2012?

Leveraging consumer focused migration marketing information during its most recent quarter; Popeye’s’ same-store sales increased 8.1%.

Restaurants Feel Pressure from C-Stores and Grocery Store Delis

The economy may be the reason that restaurant chain executives cite most often when reporting sluggish results. However deep within the four walls of C-level suites restaurant chain executives are pondering the success grocery stores delis and convenience stores are finding within the fresh prepared ready-2-eat and heat-N-eat food niche.

5 Clues Why Restaurant Customers Are on the Move: Product, Packaging, Placement, Portability and Price

While food consumers are a highly fragmented group there are universal commonalities creating channel disruptions. Consumers want what they want when they want it!

Is Your Restaurant Like Kodak or Disney?

Have you noticed that Kodak is nearly out of business? Growing up in the 1960’s and ‘70’s, I saw that nearly every family had a Kodak camera. I still have mine.