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Log In / Register | Apr 24, 2014

The Entrepreneur's Reading List, Member Book Reviews

Franchise Success: The New Formula

Author: Lizette Pirtle

From Ice Cream to the Internet: Using Franchising to Drive the Growth and Profits of Your Company

Author: Scott A. Shane

McDonald's: Behind The Arches

Author: John F. Love

How Much Can I Make?

Author: Robert E. Bond, Robert E. Bond

So You Want to Franchise Your Business

Author: Harold Kestenbaum, Adina Genn

Protecting Yourself from Franchise Fraud

Author: Robert Purvin, Robert L. Purvin Jr.

Franchise Times Guide to Selecting, Buying and Owning a Franchise

Author: Julie Bennett, Cheryl R. Babcock

The Illusions of Entrepreneurship: The Costly Myths that Entrepreneurs, Investors, and Policy Makers Live By

Author: Scott A. Shane

Mistakes Were Made (But Not by Me): Why We Justify Foolish Beliefs, Bad Decisions, and Hurtful Acts

Author: Carol Tavris, Elliot Aronson

War on the Middle Class: How the Government, Big Business, and Special Interest Groups Are Waging War on the American Dream and

Author: Lou Dobbs