Log In / Register | Feb 9, 2012

Can You Profit as a Franchise Pioneer?

Blue MauMau Members Featured in BusinessWeek Article

Editor's note: We like it when franchise stories of our members get out to the mass media. Four of our own made BusinessWeek's pages today. And thank you for mentioning BlueMauMau in the article.

Blue MauMau members and ex-franchisees Karen McGinn and Gene Bowen, as well as attorney Michael Webster and IdeaFarm's Sean Kelly were interviewed for a BusinessWeek article asking the question:

Can You Profit As a Franchise Pioneer?

The answer. Karen McGinn and Gene Bowen bought an unproven new eBay drop-off concept called iSold It. And they never turned a profit.

Buying a new, unproven franchise is a high-risk venture. Their story is a warning on the need to use consultants who specialize in franchising. Professional advice can help identify the risks.

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