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Finding Meaning in a Photograph

A photo taken last October of Tom Feltenstein and Barry Klein, two McDonald's greats who started back in Ray Kroc's time, has the picture taker looking back in appreciation to when the two "experienced a time in our industry that is critical to our history."

It [the photo] is significant because here they are, together, no less than 40 years later, after their team changed the future of the multi-unit restaurant industry.

We have much to learn from the pair and others like them who were there in the thick of things, fighting to build viable businesses when franchising was young.

Regardless of what today’s consumer opinions are about the brand they worked so hard to build, at the time, they were part of a team of true innovators who explored unknown territory.

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