For years, I’ve promoted due diligence/feasibility as means tests for prospective franchisees/franchisors. But now I understand why this ‘pre-work’ is not so popular. It requires an effort.

We’ve grown lazy. We’ve tossed out common sense, individual responsibility, and worst of all, acknowledgement of an eventual appearance before God.  

Fade back a lifetime: I was roughed up every day on the way home from fourth grade by two older kids and I hated them.  I admit it; I wished there was another way home but there wasn’t. I was stuck. When I took seriously what my father taught me I walked home without being bothered again. Unfortunately, on the whole, kids are no longer taught to handle their problems. They’re taught to complain, go to counseling, and/or get on medication.  I’m so sick of chicken, PC wimps, and I don’t mean the kids; I mean the wimps that are teaching and parenting the kids.

Franchising is no different as it regards the past or the present world that I’ve witnessed.

A bully franchisor will beat on franchisees until their mouth is smashed. Scared franchisees will take a beating until they get their fight up. Bullies quit when the bullied don’t.

Yes, of course there are hired guns to help in certain circumstances, and they do their part, but none of us are totally helpless on our own. This is fundamental stuff that we all should have learned as kids. This is fundamental stuff that adults who know anything about personal responsibility should understand before taking a franchise walk.