What's the difference between your marketing solutions for home offices that is different from Constant Contact?
Why do you say "within YOUR network"? And "with each franchisee"? Are you targeting franchisors in implementing this, or individual franchise owner-operators?
If you are targeting franchisors, which it sounds like you are, you haven't done your marketing homework. This is predominantly a franchisee site.
Visit the business directory
Visit the legal directory
Visit the supplier directory