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Log In / Register | May 19, 2013

Coffee Cools, Especially at Starbucks

Posted Sat, 2012-08-04 13:06 by Passikoff and Shea

With the weather being some of the hottest in decades, one might think that iced coffee sales would be going through the roof. But if Howard Schultz, founder and CEO of Starbucks, seemed a bit jittery, it wasn’t from too much caffeine.

Which Team Has the Most Loyal Fans?

Posted Thu, 2012-04-05 15:01 by Passikoff and Shea

With the official cry of ‘play ball’ yesterday, the 2012 MLB season began. It was accompanied by the christening of a new ballpark for the Miami Marlins, a 20th-anniversary park celebration for St. Louis, and the release of The Brand Keys 2012 Sports Loyalty Index.

Smashburger Mysterious Trademark Settlement

Posted Mon, 2012-04-02 17:21 by Janet Sparks
Smashburger refreshment cup
A Dairy Cheer "Home of the Smashburger" refreshment cup in Pikeville, Ky.

LEXINGTON, Ky. – Icon Burger executives began using the trade name “Smashburger” in 2007, knowing it had belonged for over fifty years to Dairy Cheer in Kentucky. Not until Icon was ready to put a store in Lexington, did they think there was a trademark conflict.

Dunkin' Prostitution Story Goes Global

Posted Fri, 2011-08-05 01:38 by Lionel Hutz PA
Best photo is from Romania's Apropo news, Sex in the Car Trunk

The story of the Dunkin' Donuts shop employee, who acted as a prostitute during her fifteen minute breaks, has gone viral. Here are the best.

Dunkin' Wants Criminal Acts Reported Fast

Posted Wed, 2011-08-03 16:16 by Oscar P Hoot

This auditorily-gifted owl has just overheard that Dunkin' Donuts' Chief Operating Officer, Paul Twohig, has brought up a news clipping on Blue MauMau, Dunkin' Employee Gives Extra Sugar.

Relevant Brand Management?

Posted Tue, 2011-08-02 13:48 by Stanley Turkel

The following thirteen new brands were introduced in the past month. This now adds up to an astounding 92 new hotel brand announcements in the past 12 months. 

Hoteliers Say Don’t Boycott Arizona

Posted Wed, 2010-05-05 06:17 by BMM

ATLANTA—In response to nationwide calls to boycott Arizona and its companies because the state recently enacted a controversial law that permits local police to demand residency proof for individuals who they suspect of being unlawfully here, the Asian American Hotel Owners Association (AAHOA) has come out in opposition to the new law, Arizona's SB1070 (pdf).

Boycott Cold Stone, Blimpie, Best Western?

Posted Thu, 2010-04-29 00:35 by Lionel Hutz PA
Calls to boycott AriZona tea because some suppose it is in Arizona
AriZona tea company is from New York City, photo/DeusXFlorida, flickr

Engaging Social Media Weapons of Brand Destruction

Posted Fri, 2009-09-25 07:23 by Don Sniegowski

A PR expert warns brands to protect their reputation from acts of “social media terrorism” by being careful of the response but responding quickly. There's also a new social media tool that was launched Wednesday that may help brand managers with their carefully crafted responses.