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Log In / Register | Apr 19, 2018

Franchisees Trust Co-ops and Democracy More

ITHACA, N.Y. — In this final piece of a two-part series, Benjamin Lawrence, assistant professor of food and beverage management at Cornell University's School of Hotel Administration, surmises that franchisee associations must support their members' right to assemble and speak, that cooperatives are great instruments for franchise systems, and that democratically elected leaders are important in incorporating sub-groups.

Growing an Independent Franchisee Association

A new independent franchisee federation gathers for their first meeting in 2008
A new independent franchisee federation gathers in Indianapolis, 2010

ITHACA, N.Y. – Cornell University's assistant professor of food and beverage management Benjamin Lawrence says from what he has seen, franchising myths have not yet given way to the day-to-day realities of franchise operations. In particular, independent franchisee associations are an important and contributing part of franchise networks.