Log In / Register | Feb 9, 2012

Finding Meaning in a Photograph

A photo taken last October of Tom Feltenstein and Barry Klein, two McDonald's greats who started back in Ray Kroc's time, has the picture taker looking back in appreciation to when the two "experienced a time in our industry that is critical to our history."

McD Zees Concerned about Pricing Strategy

Although McDonald's franchisees are generally pleased with the business outlook for the next six months, they are increasingly frustrated with the franchisor's pricing strategy.

Chick-fil-A Model, a Rare Bird

Average sales per store in 2010
chart/bmm; source/QSR magazine

With unusual franchise practices, Chick-fil-A is heads and shoulders above its competitors in store performance. So why aren't franchisors adapting its model of limiting what a franchise owner can own?

Voice of McDonald's Worldwide Semi-Finalists Announced

Sixteen talented singing McDonald's employees from across the world reached the semi-finals of the Voice of McDonald's contest this month.

Eight Great Christmas Commercials

In the spirit of the Christmas season, here are eight cool holiday commercials from years past.

McD Changes Tune After Employee Wins

The McDonald's worker who was assaulted by two customers was freed after a grand jury refused to indict.

McDonalds Fires Attacked Worker, Wants To Be Seen as Welcoming

The YouTube video that has been pulled on the McDonald's incident
Video of the event from a phone camera on YouTube

After a customer cursed, slapped, and jumped the counter, the McDonald's employee was arrested after he fought back.

How Ronald McDonald Was Created

Barry Klein, creator of the Ronald McDonald character, tells how it happened and gives his take on how advertising and parenting have changed since then.

Dunkin' Donuts: Competitive Sales Pressure From The Coffee Wars

The Wall Street Journal highlights a study conducted by market research firm CustomersDNA LLC. It finds that McDonald's coffee consumers are more loyal to the Golden Arches than the customers who frequent Starbucks and Dunkin' Donuts.

Franchisee or Independent?

Buy a franchise or go it alone? Raki Shah, who writes the atma business (atmabus) blog, takes note of last week's Archos IPO, the largest for a franchisee ever.