Hotel industry leaders are praising the Obama administration’s new “National Travel and Tourism Strategy.”  The major points announced in mid-January include the following:

PKF-HR forecasts that rooms revenue (RevPAR) for U.S. hotels will rise 8.1 percent in 2011, and increase another 6.1 percent in 2012. Analyzing the performance of U.S. hotels in 2010 and 2011, we have seen the progression of indicators that one would expect during an industry recovery.

Hotel owners can adjust their portfolios by replacing underperforming assets through the use of a 1031 improvement exchange-strategy.

Despite inconsistent economic news, increases in lodging demand and property-level net operating income (NOI) have most industry participants feeling optimistic that hotel property values are heading upward.