Harry Frankfurt on Truth, Lying and Just Not Caring About the Difference

Posted Fri, 2009/07/03 - 11:57 by michael webster

Harry Frankfurt wrote an influential article about bullshit, being entirely agnostic with respect to whether you are speaking the truth or lying. Frankfurter argues that being negligent about truth or falsity is necessary for the marketing, and are bullshitter's are even worse than liars.

Unfortunately, there is presently no cause of action against bullshitters, a cause of action uniquely required for the franchise world.

Franchise topic:
- op-ed

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The International Association of Franchisees and Dealers was formed in January, 2010. Currently, I am the Chair of the Strategic Committee which is overseeing the development of the IAFD and its business plan.

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