Usefulness of NRN Annual Rankings
National Restaurant News' 3-Year Comparison's Is A Must-Read for Franchise Wannabees
The June 25, 2007 issue of Nation's Restaurant News is a must-read for anyone owning or considering purchase of a restaurant franchise. The 3-year comparison of gross sales, sales per unit, and market share is coupled with a detailed analysis of each segment (pizza, sandwich, coffee/ice cream, etc). For example:
- those considering Cold Stone Creamery might want to know that sales for the last 3 years have been declining, from 391K to 383K to 364K.
- Those who say that zor and zee interests are aligned might want to discuss the sandwich chains, where Subway and Quiznos comps are flat to down, while US domestic gross (on which zor revenue is based) increased by 16.37 percent and 7.53 percent respectively.
The Nation's Restaurant News website has further details, including how to purchase a copy of the issue. Unlike Entrepreneur and it's ilk, NRN is a legitimate trade publication which is respected for its journalistic integrity.
