Is This the Science or Art of Brand Management?
April 3rd, 2012
With the addition of the following eighteen new brands, I have now reported on more than 108 new hotel announcements in the past 24 months:
- Even Hotels by IHG
- Hualuxe by IHG
- Hotel Mazarin, New Orleans Hotel Collection
- Kerry Hotels by Shangri-La International
- Zinc Journey by Zinc/In Vision
- OZO by ONYX Hospitality Group
- Ciena Hotels by HotelWorks Development
- OASIA by For East Hospitality
- AVANI by Minor Hotels
- YITEL by Homes Inns & Hotels
- LONE STAR COURTS
- THE OUT NYC
- SERENA HOTELS by Aga Khan Fund
- Hotel BPM in Brooklyn
- Vincci Bit Hotel in Barcelona
- Art of Animation Hotel by Disney
- InterCityHotel by Stiegenberger Hotels and Resorts
- Next Hotels and Resorts by Silver Needle Hospitality