The Franchise Owner's most trusted news source


Log In / Register | Aug 15, 2018

Choosing a Business Name: 5 Things to Consider

Don't forget to put these five points into the mix when deciding on a name for your business:

Have an online presence

Today’s small businesses depend on Web presence to generate leads.  Prospective customers are researching businesses online before they buy, so being findable online is crucial. — Anita Campbell, SBA.gov

Catchy vs. Descriptive

…the best names manage to do both:  make it easy to find when searching, yet are memorable. Or the business owner gets two domain names – one that matches the brand name and one that pairs up with searches. — SBA.gov

Read more

No votes yet

About BMM Staff