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Log In / Register | Jul 19, 2018

Innovative or outdated?

"their business model is very outdated and exclusionary"

I don't understand what you mean. How is Jazzercize's business model outdated? What does a modern fitness franchise model look like? What brand best describes what the modern franchise fitness business model should be? Why?

In what way is Jazzercise exclusionary and to whom (instructors, customers, or franchisees)? What brand is more inclusive of its franchises? How so?


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