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Conversion of Dealers to Franchisees

I'm curious whether anyone has experience in converting their dealers to franchisees, or whether anyone has been a dealer that was converted to a franchisee?

 

What has been your experience? What are the pros and cons?

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Peter Birkeland's picture

conversion of dealers to franchisees?

I'm curious whether anyone has experience in converting their dealers to franchisees, or whether anyone has been a dealer that was converted to a franchisee?

 

What has been your experience? What are the pros and cons?

 

About the author: Peter Birkeland is author of the acclaimed book, Franchising Dreams, and was named by Fortune Small Business as one of the “Top Ten Minds in Small Business". He is president of Peter Birkeland Consulting.

RichardSolomon's picture

Mornin, Pete. You might wish

to consider the linked article in this context. Good luck.--

 http://www.franchiseremedies.com/conversion-franchises.htm 

Richard Solomon has over 45 years experience with franchise litigation and crisis management. He is a graduate of The Citadel and The University of Michigan Law School

Howard R. Morrill's picture

Conversion

In my experience, it's mainly been an exercise in taking previously illegally sold franchises that the seller called "dealerships", giving the dealer/franchisee a disclosure document and getting a release of claims from the dealer/franchisee.  It makes some sense for the seller who either discovered he'd screwed up or who just always intended to sell illegally because he didn't have the money to comply with the law.  It may clean up a mess for such a seller and if his "dealers" aren't unhappy with him (yet), they will probably go along compliantly.

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About Peter Birkeland

Peter Birkeland's picture

Public Profile

Author of Franchising Dreams, Peter Birkeland is a leading expert in franchising and was named by Fortune Small Business as "One of the top ten minds in small business." Peter founded Peter Birkeland Consulting to help companies create and execute growth platforms that increase productivity. Peter has been a CEO of a steel manufacturing company, research associate to strategy guru Gary Hamel, and Director of Change Management at Accenture. He received his master's and Ph.D. from the University of Chicago and continues to lecture at the University of Chicago Graham School.

Area of Interest
Managing a Franchise Network