The Franchise Owner's most trusted news source

Log In / Register | Jul 22, 2018

Mobile Phones and Store Shelves

Next week I'm presenting at the Mobile Marketing and Commerce Forum (MMCF), put on by Internet Retailer, on the specific topic of how web-only retailers can use mobile to compete at store shelves. I put my finishing touches on the presentation yesterday, but I've had mixed feelings in developing the topic all along.

Retail Business & Technology Expo, New Spring Leaves

Last week I attended the Retail Business and Technology Expo in London. It’s the second year of the show. Their strategy to drive traffic appears to be paying off – registered attendees were reportedly up significantly.

Augmented Reality in Retail: From Mundane to Sublime

Augmented Reality is starting to look like the next technology on retailers’ radar screens.

Retailers Go Mobile, but Where Does Mobile Go from Here?

I don't know about you, but counting them all up, I think I saw no less than five demos of mobile applications at the National Retail Federation Annual Convention, an association representing retail franchises, including restaurants and specialty chains.