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Scowling, Disapproving Italian Old-Timers Featured in Pizza Hut Ad Campaign

Whoever the casting director was for the current Pizza Hut ad campaign that features Italian old-country senior citizens who are picky about their pizzas, she succeeded brilliantly in finding the right people. The old-timers, who roundly reject Pizza Hut's new flavors, are highly entertaining, reminding many of us of non-compromising oldsters we have known. Here's one gentleman who repeatedly makes it known that his preference is marinara — no ifs, ands or buts.


Apparently using reverse psychology, the spots are aimed at Millennials, many of whom lean toward discounting any advice the elder generation may have.




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