A good way to call positive attention to your small business is to write a book. If well done, it's an avenue to new and stronger connections. If you think you're up to the challenge and would enjoy the project, here are some points to consider before you get started.
As a small business owner, you might struggle to recruit loyal customers, especially in the beginning. There are many ways to market your business and products or services, but one way to achieve a connection with your community is by sharing your thoughts and experiences with them.