TravelCenters Launches Smaller Pit Stop Model
Gas station and convenience store franchisor TravelCenters of America LLC announced today the opening of its first smaller travel centers under its new TA Express sub-brand.
The new locations, which also incorporate franchised restaurants, truck repair, restrooms and other facilities, are in Brush, Walsenberg and Grand Junction, Colorado. There is also a new site in Alexander, North Dakota.
“We’ve listened to our customers and have adapted our facilities to meet their needs, including their need to have our locations in some areas where you just cannot put a large format TA or Petro travel center,” said Barry Richards, president and chief operating officer of Ohio-based TravelCenters of America. “New distribution centers country-wide have changed freight patterns and call for additional fueling locations not restricted to interstates and 25 acre parcels.”
The company says that selling TA Express franchises is one avenue of growth that it is pursuing.