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Log In / Register | Jul 21, 2018

MARKETING: Wal-Mart to Retail Fatburger

West Coast fast-food franchisor Fatburger announced that 3,100 Wal-Mart stores will be selling its fatty patties, which will be fattier than even those sold in its 150 franchises. 

Andy Wiederhorn, CEO of Fatburger, said the patties will be sold in packs of six for about $7 to $8. He said they'll have a higher fat content of about 30% since they're intended for barbecuing. The burgers sold in restaurants have a fat content of about 20%, he said. - USAToday


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Don Sniegowski is editor of Blue MauMau, the daily news journal for franchise & small business owners. Call him at +1 (270) 321-1268, tweet @bluemaumau or email don@bluemaumau.org.